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origami
origami
origami
origami
origami

TEXTILE GEOMETRY
THE LANGUAGE OF ORIGAMI
Art Direction, Production & Design for Azul Marino Casi Negro.

 

Beyond accessory design, this project represented a deep dive into Art Direction and Production.

Inspired by the precision of Origami, I translated the language of paper into fabric. Applying Upcycling and Zero Waste principles, we reclaimed high-quality textile remnants from the Azul Marino Casi Negro collection to sculpt new forms.

origami
origami

Using parametric design and 3D printing, I created architectural pieces, such as the Hummingbird and Toucan headpieces,built upon pure geometric lines. A comprehensive exercise in styling and design where I orchestrated everything from the visual narrative to the technical team selection (makeup, hair, and photography) to create an atmosphere coherent with the collection.

origami
origami
origami

Dirección de arte, diseño y estilismo: Lucía de Gustin | Colección: Azul Marino Casi Negro | Fotografía: Ruth Carpintero | Muah: Susana Pena |  Modelos:Ziyi Yang & Vicenta.

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Letters from the Atelier

Join the inner circle. Please note that to preserve the nuance of my thoughts, my correspondence is written in Spanish.

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HANDCRAFTED IN ÁVILA, SPAIN. 

Lucía de Gustín ©Copyright 2025
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